Arccos has become a go-to for golfers everywhere to help them learn more about their game, but the company actually helps OEMs build new golf clubs.
In this week’s episode of GOLF’s Fully Equipped, Arccos CEO Sal Syed explained that the company has relationships with almost all OEMs to use their data and explained some of the examples of hosting Jake Morrow.
Syed said Ping has used Arccos data in the development of many clubs and related applications.
“This is something they talked about, so I can talk about it. For the last 400 years or so, the golf gap, the iron gap has been equal,” Syed said. “But what they’ve noticed for a developmental player, for a player with a disability, a straight gap doesn’t necessarily mean a straight loft gap, so a four degree or four and a half degrees, whatever the difference is, doesn’t actually lead to a linear difference in course grade.
“Now they have a proprietary unbiased algorithm that they have based on Arccos data, so that was a significant change that was based on real-world data.”
Arccos data was also able to show Ping that players were using their wedges more than the fairway, prompting designers to change the grind and bounce options and make them better for playing on long grass.
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Morrow revealed an example of the G440 hybrid’s progressive face angle design by Loft.
“They looked at all the bags of players who were playing hybrids, or Ping hybrids in particular, and there really wasn’t anyone playing a 2-hybrid. again 5-hybrid,” Morrow said. “So they said, why are we trying to build these hybrids? This 2-hybrid is for this guy, this 5-hybrid is for this set of players. And I thought that was a unique way to use data. “
For more from Morrow and Syed, listen to the full episode of GOLF’s Fully Equipped here, or watch it below.
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